Sway Motorsports

Branding // Print Collateral

Shortly after striking a deal with Mark Cuban on Abc’s Shark Tank, Joe Wilcox from Sway Motorsports reached out to me for a brand overhaul. He needed a brand that would accurately represent the design language of his tilting electric trike. As a former product designer from Ideo, Joe has a keen eye for good design and strong aesthetics. He was a pleasure to work with.

Primary Mark

Color palette

Gotham

PITTSBURGH WEATHER

Mission Control

Pittsburgh, Pennsylvania
Dear Justin
justin@justifii.com
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